Juiced Up Jelly Belly Lawsuit

From The Jester’s Courtroom

A California woman has filed a class action lawsuit against the makers of Jelly Belly jelly beans, alleging the candy company used “fancy phrasing” to mislead customers into believing its Sport Beans were free of sugar.

Jessica Gomez claims the use of “evaporated cane juice” in the exercise supplement’s list of ingredients violates the state’s Consumer Legal Remedies Act, Unfair Business Practices Law and False Advertising Law, and, thus, requires the label to cite “sugar” as an ingredient.

In a Motion to Dismiss, Jelly Belly called the case “nonsense,” arguing, “No reasonable consumer could have been deceived by Sport Beans’ labeling – Gomez could not have seen ‘evaporated cane juice’ without also seeing the product’s sugar content on its Nutrition Facts panel.”

Although the FDA’s guidelines encourage firms to accurately describe the basic nature of sweeteners used, Jelly Belly maintains the case should be thrown out primarily because “Plaintiff does not explain why an athlete—or anyone—would be surprised to find sugar in a product described as ‘Jelly Beans’.”

—Source: foxnews.com

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