Caught Napping, Print Newspapers are Running to Congress for a Bailout

MuthsTruths

NEWS FLASH: Newspapers are under siege!  A new communications barbarian is at the gate; reaching a wider, different audience and draining advertising revenue!  How can newspapers survive?

Actually, this isn’t a new story about the encroachment of Internet outlets on the hallowed ground of print newspapers.  Indeed, such dire warnings were sounded way back in the 1920s over the arrival of…

Radio.

“The radio is at present one of the most important tools of the propagandist,” wrote Edwards Bernays, the “Father of Spin,” in 1928.  “Its ability to reach millions of persons simultaneously naturally appeals to the advertiser.  And since the average advertiser has a limited appropriation for advertising, money spent on the radio will tend to be withdrawn from the newspaper.”

So how did newspapers respond to the threat?

Successful newspapers adapted to the new market in a variety of ways, including buying radio stations, assuring their continued existence to this day almost 100 years later.

But one thing they DIDN’T do back then was run to the government begging for protectionist legislation.  In that regard, times have indeed changed.

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Cheers.

Dr. Chuck Muth, PsD

Professor of Psephology (homeschooled)

Nevada’s #1 Irritator of Liberals and RINOs

 

P.S.  Breaking fake news story on CNN’s Twitter feed on Friday: “The farewell handshake between President Trump and French President Emmanuel Macron lasted about 25 seconds.”

Can these idiots sink any lower?  Wait.  Forget I asked.

P.P.S.  President Donald Trump’s favorite book is Ayn Rand’s “The Fountainhead.”  Secretary of State Rex Tillerson says Rand’s “Atlas Shrugged” is one of his favorites.  Ditto CIA Director Mike Pompeo.

And according to a New York Times column by James B. Stewart

“As Ray Dalio, the founder of Bridgewater Associates, the world’s largest hedge fund, put it in a recent essay, ‘her books pretty well capture the mind-set’ of the Trump administration. ‘This new administration hates weak, unproductive, socialist people and policies,’ he wrote, ‘and it admires strong, can-do profit makers.’”

That also includes Andy Puzder, President Trump’s first choice for Secretary of Labor, who will be speaking at FreedomFest next week.  If you haven’t registered to attend this annual gathering of limited government/pro-business libertarians, click on the link below…

Freedom Fest2017

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